Steal this Marketing Plan
I did a deep dive into my business today. I’m very disappointed in myself. It’s like looking in the mirror and seeing a gut grow. I know how it got there. I stopped running. Stopped eating right. Drank more beer. All the things that got me into the best shape of my life, I quit doing them. Same thing for the business. I can complain that the algorthym changed or that the market shifted or blah blah blah. I can also look in the mirror and see what I did. Or what I didn’t do. Let’s look at last quarter. I did soft releases of four new books. In four separate series. I preach staying in one series until you master it and are making the money from it you want. I didn’t practice it. I launched at full price in a new genre where I have no presence and no list. This worked for a couple of other writers. I wanted it to work for me. It did not. So it’s back to the basics for me. That means running at least a mile bu